Tuesday February 1st, 2022 emotur admin

Analysis of social networks in tourism

On November 13, the investiture of new Doctors of the 2019-2020 academic year of the University of Las Palmas de Gran Canaria took place #ULPGC

Tatiana David Negre, member of the Laboratory #EMOTUR, from the Faculty of Economics, Business, and Tourism #FEET and the University Institute of Tourism and Sustainable Economic Development #TIDES, was invested doctor in said act.

His doctoral thesis entitled “Social network analysis in tourism for improving marketing strategies. Understanding tourists’ behavior through their customer journey” represents a great contribution to research in the tourism sector.