Friday October 3rd, 2025 Idairar Bargo

GASTROTOUR: Innovation and Emotions at the Heart of Wine and Gastronomy Tourism

03 Oct 2025

At EMOTUR we are proud to present GASTROTOUR, a pioneering project designed to transform the way we experience wine and gastronomy tourism. Our mission is clear: combine education, innovation, and collaboration to create a new model of experiential tourism.

Why GASTROTOUR?

The tourism industry is evolving. Travelers are looking for authentic experiences that blend tradition with innovation. GASTROTOUR responds to this demand by offering:

  • Specialized training for professionals in wine, gastronomy, and tourism.

  • Innovative methodologies including neuromarketing and emotional analysis to better understand travelers.

  • Collaborative networks that connect wineries, restaurants, producers, and technology partners.

  • Experiences that go beyond the plate and glass, merging flavors, culture, and emotions.

Who is it for?

GASTROTOUR is designed for:

  • Hospitality and tourism professionals seeking to innovate.

  • Local producers and wineries looking to expand their impact.

  • Entrepreneurs exploring new opportunities in culinary tourism.

  • Food and wine lovers who want to enjoy unique, meaningful journeys.

The Impact

With GASTROTOUR, we aim to:

  1. Strengthen the international position of wine and gastronomy tourism.

  2. Provide professionals with the tools to design experiences tailored to emotions.

  3. Enhance the attractiveness of regions through collaborative innovation.

  4. Inspire a new way of traveling, learning, and enjoying gastronomy.

Join Us

GASTROTOUR is not just a project – it’s a community of innovators, educators, and professionals working together to redefine the future of tourism.

EMOTUR
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