Neurotourism, AI and VR redefine the future of tourism in international webinar led by Emotur
151 participants from 42 countries explored how artificial intelligence, virtual reality and neurotechnologies are transforming tourism experiences and destination resilience.
The international webinar “Tourism Reimagined: AI, VR & Neurotourism for a Resilient Future” positioned Emotur as one of the leading platforms advancing innovation in emotional tourism, immersive technologies and AI-driven visitor experiences.
The event gathered researchers, tourism professionals, European innovation stakeholders and international experts to discuss the future of tourism through the integration of artificial intelligence, virtual reality and neurotechnology.
With attendees from 42 countries, the webinar demonstrated the growing global interest in applying neuroscience and immersive technologies to tourism transformation.
Key sessions explored:
- EEG and eye-tracking applications in tourism behaviour analysis
- VR-driven destination experiences
- AI solutions for tourism SMEs
- tourism resilience through data and immersive technologies
- European collaboration frameworks for tourism innovation.
The session also highlighted the role of Spain Living Lab as a collaborative ecosystem connecting more than 300 agencies and innovation stakeholders across Europe.
“The future of tourism will not only be digital. It will be emotional, intelligent and deeply human.”
Through initiatives like this webinar, Emotur continues strengthening its international positioning as a leading initiative in neurotourism, emotional intelligence applied to tourism and innovation-driven destination transformation.
Watch the full webinar and discover how AI, VR and neurotourism are reshaping the future of travel.